Spoken Language: English
Business: Internet Marketing, Marketing and Advertising
HTP Company specializes in all forms of online advertising and lead generation providing strategic and expert search marketing campaigns using both pay-per-click advertising and algorithmic search engine optimization services. In order to properly address our customers' needs, we also provide professional web site development, database management, and custom programming.
Originally in business since 1987, HTP Company firm has unique advantages and proprietary methods which allow them to optimize advertising efforts so that our clients achieve top rankings in search engines while maximizing the amount of visibility from their marketing expenses. This long term involvement has also given them the opportunity to form many strategic partnerships with the industries top leaders in online advertising here in the United States and throughout the world.
HTP Company client portfolio ranges from the average small business to established large public (Fortune 500) corporations. HTP Company provides an employee centric work environment of collaboration, respect and excitement. The company believes that happy employees, especially those in service driven businesses, are more engaged with their responsibilities and therefore are more likely to go the extra mile for our customers.
HTP Company services
HTP Company provides SEO fundamental services, evaluations and improvements including month to month reporting of web site rankings, dedicated project management, and client communication. services include:
- Meta and Page Title Tags (Titles, keywords, description)
- Keyword Written Content (Keyword density and sales)
- Internal Linking Structure (Anchor text, navigation)
- On-Page Optimization (ALT tags, file names, other elements)
- Keyword Research (Making sure you're going after the right terms)
- Site Crawlability (Spiderability, sitelinks, etc)
- Link Building (Your measure of importance/popularity)
- Sitemaps (Page availability, spiderability)
- Usability (Ease of use, call to actions, etc.)
Pay Per Click (PPC) Advertising is now recognized as one of the most efficient ways for businesses to quickly receive targeted, measurable website traffic. With a well-run PPC campaign, your business will start to receive targeted leads the day the campaign is activated, and you will have the ability to control every aspect of the PPC account on a moment-by-moment basis. HTP Company provides high quality PPC managment for your business and offer ongoing account management, which entails continued ROI analysis, bid adjustments, A-B ad testing, and reporting.
HTP Company stays up to date on the most powerful tools that the Adwords Interface and third party software developers have to offer, and uses these tools to increase the efficiency of its clients’ campaigns.